Every UX designer that I meet seems to have come into the industry through a unique path. There is no degree in UX – the closest are graphic design programs, which tend to not prepare students for the web, or more academic user research type schools, but nothing for a well rounded UX professional.

Well, Jared Spool wants to change that, and last month he partnered with some people to announced the Unicorn Institute:

Unlike traditional educational environments, where students divide their attention and time between four or five courses spread out over three months, our students will only take one course at a time for three weeks. And their school day will be the length of a regular workday.

Our students will attend class five days a week for eight hours a day. This means they focus on new material and learn how to sustain the energy needed in a professional environment.

Our courses will be broken up into three parts: two day industry-grade workshops from guest industry-experts, three days focused on individual mastery projects, and ten days working on small-team projects. These team projects will span over multiple courses and will last three to five months.

Not only does this look like a great way to become a UX designer, but I love the structure of the education program. It’s amazing what you can do when you invent the education from scratch.