With the pending shutdown of Google Reader, and Google’s disinterest in RSS in general, I realized I made a rookie mistake when I built Behind Companies almost 3 years ago – I routed my subscribers directly to Feedburner.
In the coming month, I will be moving to self-host my RSS feed. The new feed URL is:
If you’re migrating from Google Reader to another service, now would be a great time to update your feed URL.
- Note that if you just plug that URL into your browser, it will redirect to Feedburner directly. It’s a good idea to plug it directly into your subscription interface at this point. [↩]