Sacha Greif:

Out of all the mobile video apps so far, Vine very well might be the one that comes closest to actually giving you the superpower of being a movie director without asking you to dig deep into a complex UI. 

This all goes to show that while it might be tempting to dismiss Vine as a gimmick, studying the core mechanism of the app actually reveals some very smart and deliberate design decisions.

As technology becomes more usable, it’s now up to the designers to make it so that our users can make better creative projects. Interesting concept by Sacha.