I’ve linked to an overview of how The Atlantic turned around before, but this is another great look.
I’m out of the loop, but I love how The Atlantic has turned the linked list blogging format into a core part of their business:
Cohn’s ethos was truly put to the test in September 2009, when The Atlantic launched The Atlantic Wire, an online aggregator for opinion news. A small team of full-time staffers were tasked to synthesize and analyze the takes from the U.S.’s leading commentators in rapid, pithy blog posts that liberally quote (and link to) their sources.
The Atlantic is doing it right, and I’ve noticed it. Stealthily I find myself reading links on their site more and more without intentionally going there.
Nice work for a 157 year old publication.