Really great profile on the architecture firm that designs the Apple Store:

The work of Mr. Bohlin and his colleagues for Apple, by contrast, is sleek, transparent, inviting, technologically advanced — and expensive. In many ways, the retail architecture is simply the largest box in which an Apple product is wrapped, and Mr. Jobs was famously attentive to every detail in an Apple product’s presentation and customer experience.

via Khoi Vinh.