An Aol content slave speaks out:
I still have a saved IM conversation with my boss, written after 10 months of employment, when I was reaching the breaking point:
“Do you guys even CARE what I write? Does it make any difference if it’s good or bad?” I said.
“Not really,” was the reply.
It’s unbelievable how hard-headed these Aol managers are. They just keep getting it wrong over and over. Making money is not your goal:
“Profit […] is the result of doing things right rather than the purpose of business activity. It is, above all, determined by what is necessary to attain company objectives. Profitability is a measurement of how well the business discharges its functions in serving market and customer.”
–Peter Drucker, Management: Tasks, Responsibilities, Practices